Year after year, the North African port city of Agadir attracts bathers to its fine sandy beaches and azure blue waters. The inviting beach promenade, lined with palm trees, cafés and restaurants, is perfect for taking a stroll. This modern city is well equipped for tourists and has plenty of excellent hotel options to offer. Guided camel rides and shopping trips to the Souk El Had market or the new medina can provide a change from the beach. For adventure-seekers, jet skis and other water sports are sure to give that rush of adrenaline.

With an average of 300 sun-filled days per year, warm sunny days and bright blue skies are practically a sure thing. The trade winds provide pleasant temperatures even during North Africa’s mid-summer months. Although the beaches of Agadir’s bay are shielded from these winds, neighbouring coastal areas enjoy strong swells, making them perfect for surfers. Families with small children, on the other hand, are sure to enjoy the bay’s calm waters.

Are you longing for the warmth of the sun on your skin and a crystal clear ocean? Then search for a connection on swiss.com. A flight from Zurich to Agadir will transport you from the Swiss Alps to this Moroccan beach paradise in about three hours. Reach the airport in a few minutes by bus, train, or car.

Practical tips for your beach holiday

• Traffic connection: The most comfortable way to reach your accommodation from the airport is by taxi. Numerous taxis wait in front of the arrivals area for passengers around the clock. Buses are cheaper, but since these only travel to the suburbs, a transfer is necessary. Also, ask your accommodation if they can organise a transfer for you.
• Best time to travel: A flight from Zurich to sunny Agadir is ideal at any time of year. The constant fresh breeze ensures mild temperatures even in mid-summer. The Atlantic Ocean is comfortable to bathe in well into September.
• Transportation within Agadir: The tourist centre and 10-kilometre-long beach promenade are perfect to explore on foot. Another great option is to rent bicycles or e-scooters. For excursions, it is recommended to go by bus or car. Renting a car is best done right after getting off your flight from Zurich to Agadir, since many rental companies are located in the airport terminal.

A bathing resort with flair

Old Agadir fell victim to an earthquake in 1960, but the remains of the Berber culture, the Portuguese fortress and the Moroccan medina still bear witness to the past today. The reconstruction of the city created a modern infrastructure that both locals and holidaymakers alike can enjoy. Especially worth seeing in this port city are:

• the Kasbah ruin
• the Jardin de Olhão City Park
• the Amazigh Museum of Cultural Heritage

Originally built in the 16th century, sections of the Kasbah are still preserved and tower above the city. This fortress-like structure withstood numerous attacks from the Portuguese. Those who climb up to the Kasbah can marvel at the hustle and bustle of the city from above and enjoy a panoramic view over the bay.

The Jardin de Olhão is a green oasis. The park, with plenty of palm trees, small streams and high walls, is a wonderful blend of Moroccan garden art and Portuguese colonial style.

You are sure to be impressed by the stunning artefacts of Moroccan Berber culture. The Amazigh Museum of Cultural Heritage exhibits artistically woven carpets, all sorts of richly decorated silver jewellery and colourful traditional costumes.

Flights from Zurich to Agadir: Immerse yourself in a Moroccan world of pleasure

Seafood with couscous, lemon chicken, spicy vegetable tajines with roasted plums: traditional Moroccan cuisine is sure to whet the palate of any visitor. The restaurants on the harbour serve freshly caught fish prepared according to North African or European recipes.

Clothing, spices, leather goods, Berber jewellery and the finest handicrafts are available in the Souk El Had market, which spans several streets.